Principia, founded in 1995, is a marketing consulting firm focused on building materials and chemicals. We help our clients increase market share, grow revenues and improve margins.
Our industry focus translates into the knowledge and market access needed to have visibility up and down the value chain. Our end to end coverage, from raw materials through the final user, delivers the acute Voice of Customer insights required to best evaluate market realities.
We deliver actionable recommendations for better decision making have led to a long track record of client performance improvement based on the foresight delivered in every Principia engagement.
The Principia team brings together a diverse set of skills to address the unique business challenges facing the building materials and chemicals industries. Our background includes experience in consulting and operating companies, allowing us to support you on a breadth of issues, ranging from high level strategies to discrete operational issues experienced at the divisional level.
Our team has deep experience working with leading companies in the industries we serve. Our consulting team of more than 25 professionals averages over 15 years experience, typically with a technical undergraduate degree and a graduate degree in business. In addition, Principia has a global network of industry professionals that serves as a circle of experts and provides access to local markets. This breadth of experience allows us to objectively analyze your most pressing issues and propose creative solutions and implementation strategies based on industry best practices and proven methodologies.