A TARGETED MARKET STUDY FROM PRINCIPIA
Basic study $5,000; Forecast Modeling Tool $2,500
SPF 2009
Spray Polyurethane Foam in Insulation & Roofing
View Brochure and Subscription Information (PDF Format)
Study Background
Spray-applied polyurethane foam (SPF) for insulation and roofing is one of the few hot products within residential and commercial construction. It is growing rapidly and gaining market share from traditional insulation materials despite the major downturn in home and commercial building. SPF comprises a $700 million dollar market that is growing in all application areas.
Market growth and increased penetration are based on several factors: - Performance (e.g., insulation value, waterproofing)
- Rising energy costs
- Trends towards energy efficient architectural designs
- Increased regulatory code standards
- Increased use of environmentally responsible building materials
- Conversion from traditional insulation and roofing products (e.g., fiberglass, built-up roofing)
SPF is sold to small- to medium-sized spray foam contractors who have received training and become loyal 'field level marketers' for the product, promoting its long term superiority over competing materials. The barriers of higher price and technology learning curves among installers have been largely overcome, as the inherent benefits of SPF become more widely known among home and building owners.
Awareness of SPF as a green material is also growing. For example, premium priced spray foam alternatives (based on soya-based polyols) are growing based on the ever increasing demand for environmentally responsible building products.
Polyurethane system houses range from large integrated chemical companies such as Bayer, BASF and Dow to focused SPF producers like Demilec and Icynene. The study will examine all of the major players in this business.
SPF Products - Closed-cell
- Open-cell
- Polyether polyol
- Polyester polyol
- TDI
- MDI
- HDI
Construction Types
Residential, new construction, R&R - Single family
- Multifamily
- Manufactured housing
Commercial, new construction, R&R - Office
- Retail
- Industrial
- Institutional
Major End Uses
Insulation - Air sealing
- Attics
- Ceilings
- Floors
- Foundations
- Walls (inside, outside)
Roofing View brochure and subscription information
