Principia uses its industry expertise and access in the cabinet market and countertop market to help its clients meet challenges and attain ambitious goals. In recent years, Principia has helped suppliers and distributors assess the shift to engineered quartz from other kitchen and bath countertop materials and the impact on their product lines.
- How do you discover new customer needs to impact your company’s growth?
- Are you monitoring industry trends on an ongoing basis with all influencers and decision makers?
- Are you able to track shifts in demand and share for your products in key markets?