Case Studies: DemandBuilder

Expanding Distribution Network in Exterior Trim

A leading supplier of exterior trim manufacturer sought to expand its distribution network and has started working with a key distributor in trim. As the distributor adds locations, manufacturer works to get its trim products sold into the new distribution centers.

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Insulation Growth Opportunities Within Specific Territories

A leading manufacturer of spray polyurethane foam insulation needed to understand what opportunities within each of its sales territories were being ceded to competitors. However, the company lacked a clear understanding of total SPF demand by region and territory.

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Railing Sales Expansion in New Regions

A multi-regional railing manufacturer’s long-term goal is to develop a national footprint and required a strategic analysis of the regions to determine the best opportunity with respect to market size, demand concentration, and growth.

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