Information at your fingertips – Principia’s menu of data products can be accessed whenever you need them.
Leverage our extensive industry expertise and proprietary databases to find actionable insights for decision-making.
Track industry demand data through our exclusive DemandBuilder® online platform.
Track industry supply data through our exclusive SupplyBuilder® online platform.
Dealer Location Data
Find lumber and building materials dealers nationwide.
Track distribution in the lumber and building materials industry through our exclusive DistributionBuilder online platform.
Market Data on Demand
Quickly get customized market data extracts.
Access in-depth reports that cover specific markets, trends, customer needs, and more – all informed by comprehensive primary research.
Access snapshots of demand with our product category summary reports.
Access summary reports on key supplier share, share shifts and channel distribution.
Understand homeowner stages to better customize your sales process.
Understand the most important decision-makers in homeownership.
Dig Deeper With Research & Consulting
Work directly with Principia’s experts to access powerful data and reporting or get bespoke solutions based on the scope of your needs. It’s simple: share your goals with our team, get the research and guidance needed to reach them.