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Principia/Research & Consulting

Research & Consulting

Fully customized research and consulting for those looking to learn, grow, or invest within the commercial and residential construction industries.

Market Assessment

Develop data-driven and informed business strategies leveraging Principia’s deep industry expertise, primary research, and proprietary data.

Product Innovation

Leverage sophisticated product insights and opportunities through primary research paired with deep market access.

Go-To-Market Strategy

Elevate your business by crafting a well-defined go-to-market strategy that caters to customer segmentation, market trends, and competitive analysis.

Transaction Support

Identify and validate growth potential, value creation, and the competitive position of the company.

Customer Experience

Analyze company efficiencies against customer expectations, identifying strategic points of differentiation and addressing performance gaps through in-depth building materials market segmentation and customer satisfaction metrics.