Principia uses its industry expertise and access to the flooring market to help its clients meet challenges and attain their goals. In recent years, Principia analyzed the competitive landscape in resilient flooring to assess increased demand for luxury vinyl tile and how to position to grow share in the independent dealer channel.
- Does your value proposition resonate with your customers?
- Are you receiving full value from your customers for products and services offered?
- What is your strategy to grow faster than the market?