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Segment product demand to better understand your served markets

Accurately measure your current share and revenue potentials

Identify opportunities to pursue in your sales territories

Work with your customers to grow market share together

Align company sales resources with territory opportunities

Set benchmarks for your business using comparative market data

Product Categories

DemandBuilder® covers a wide range of building products and is available for any of the following categories:

Interactive Dashboards

DemandBuilder® provides an interactive dashboard that enables your team to segment demand analysis by:

Product - segmented by material type
Construction type - new construction, repair and remodel
Unit type - single family vs. multifamily
Geography - custom geocoding for sales region or trading territory
Demographics - correlate the data with over 50 demographics

Summary Briefs

In addition to the interactive dashboards, a summary provides an overview on current market size, trends and developments, and keys for future success and outlook. An insights-driven analysis of North American product demand will include a range of views including:

  • Share shifts for products and applications
  • Regional analysis to detect trends and changes
  • Insights related to code compliance
  • Trends by type of building and construction market
  • Update on structural shifts and industry consolidation
  • Implications of price changes and inventory levels

Printable View

A printable version of our DemandBuilder® capabilities is available for download.


Consulting Services

Are your sales growing slower than the market? DemandBuilder®, paired with our consulting services, will provide you with all the resources needed to make informed decisions and set actionable steps toward success.

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Market Data on Demand

Have a specific data need? Our Market Data on Demand service offers access to data in many building product categories you need for your internal analysis whenever you need it.

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