DemandBuilder® is the core offering within Principia’s BuilderSeriesSM data products and provides a unique market analysis of major building product categories. Manufacturers, distributors, and dealers can size and segment product demand in your company-specific regions or territories and determine current share and sales potential.
With DemandBuilder®, you’re in control of the industry’s most powerful data model. Customize your demand analysis by:
- Product – segmented by material type
- Construction type – new construction, repair, and remodel
- Unit type – single family, multifamily
- Geography – custom geocoding for your sales region or trading territory
- Demographics – correlate the data with over 50 criteria