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- Your source of truth in building and construction.Information at your fingertips – Principia’s menu of data products can be accessed whenever you need them.
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  - Supply AssessmentProprietary supply platform
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  - Market Data on DemandCustom data extracts
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- Customer Experience
  - Contractor SatisfactionIn-depth journey mapping
  - Homeowner JourneyHomeowner purchase journey
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- Column 2
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- Column 3
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Data Products
- Your source of truth in building and construction.Information at your fingertips – Principia’s menu of data products can be accessed whenever you need them.
- Data Services
  - Demand AssessmentProprietary demand platform
  - Supply AssessmentProprietary supply platform
  - Dealer Location DataComprehensive dealer database
  - Product DistributionLumber and materials distribution
  - Market Data on DemandCustom data extracts
- Reports
  - Demand SnapshotsMarket demand summaries
  - Supply SnapshotsMarket supply summaries
- Customer Experience
  - Contractor SatisfactionIn-depth journey mapping
  - Homeowner JourneyHomeowner purchase journey
Research & Consulting
- Your source of truth in building and construction.Fully customized research and consulting services for those looking to learn, grow or invest.
- Column 2
  - Market AssessmentDeep insights into markets
  - Product InnovationPlanning for product success
  - Go-To-Market StrategyData-fueled market strategy
- Column 3
  - Customer ExperienceInsights to attract and retain customers
  - Transaction SupportMarket based diligence support
About Us
- How We Help
- Our Team
- Careers
- Blog

Search Login Contact Us

Latest Blog Post

What Is Driving Residential Flooring Demand?

April 11, 2024

Residential flooring demand decreased from 16.7 billion square feet valued at $25.5 billion in 2022 to 16.2 billion square feet valued at $23.5 billion in 2023.

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Commercial Flooring Demand Drivers

April 3, 2024

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What is the Size of the Fencing Market?

December 8, 2023

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Decking Demand Drivers Through 2025

October 23, 2023

Demand drivers for residential windows demand: The U.S. urgently needs more housing. Windows supply constraints have lifted. New energy efficiency tax credits will encourage window replacement. Long-term R&R growth could be stronger than expected. Sales tax hiatus in Florida.

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What Is Driving Residential Windows Demand

October 19, 2023

Key Factors Influencing Doors Demand

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Residential Doors Demand Drivers

September 7, 2023

Key Factors Influencing Trim Demand

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Exterior Trim Demand Through 2025

August 31, 2023

Side by side view of two pie charts showing the price increases passed to customers in 2022 and 2023

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Navigating the Impact of Rising Prices: Insights from Principia’s BuilderSeries® Voice of Customer Survey

August 16, 2023

Commercial flooring forecast by product (2023-2025) chart by Principia Consulting

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The Declining Market Share of Carpet in the Commercial Flooring Industry

July 11, 2023

Image of commercial building stair case and four bullet points of demand drivers for commercial flooring

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Commercial Flooring Demand Through 2025

July 6, 2023