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- Your source of truth in building and construction.Information at your fingertips – Principia’s menu of data products can be accessed whenever you need them.
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  - Supply AssessmentProprietary supply platform
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  - Market Data on DemandCustom data extracts
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- Column 2
  - Market AssessmentDeep insights into markets
  - Product InnovationPlanning for product success
  - Go-To-Market StrategyData-fueled market strategy
- Column 3
  - Customer ExperienceInsights to attract and retain customers
  - Transaction SupportMarket based diligence support
About Us
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Data Products
- Your source of truth in building and construction.Information at your fingertips – Principia’s menu of data products can be accessed whenever you need them.
- Data Services
  - Demand AssessmentProprietary demand platform
  - Supply AssessmentProprietary supply platform
  - Dealer Location DataComprehensive dealer database
  - Product DistributionLumber and materials distribution
  - Market Data on DemandCustom data extracts
- Reports
  - Demand SnapshotsMarket demand summaries
  - Supply SnapshotsMarket supply summaries
- Customer Experience
  - Contractor SatisfactionIn-depth journey mapping
  - Homeowner JourneyHomeowner purchase journey
Research & Consulting
- Your source of truth in building and construction.Fully customized research and consulting services for those looking to learn, grow or invest.
- Column 2
  - Market AssessmentDeep insights into markets
  - Product InnovationPlanning for product success
  - Go-To-Market StrategyData-fueled market strategy
- Column 3
  - Customer ExperienceInsights to attract and retain customers
  - Transaction SupportMarket based diligence support
About Us
- How We Help
- Our Team
- Careers
- Blog

Search Login Contact Us

Latest Blog Post

Pie chart of 805 LBM dealers on handling rising SKU counts: 58% lean on two-steppers or manufacturers instead of selling in-stock inventory, 42% increase inventory.

How LBM Dealers are Handling the Rising Number of SKUs

March 12, 2025

Understanding market sentiments among LBM dealers (one-step distributors and lumberyards) can be helpful in navigating the complex landscape of building materials. Principia’s monthly, ongoing survey explores LBM dealer sentiments regarding lead times, revenue projections, market dynamics in repair and remodel (R&R), and more.

Read Blog Post

Principia Voice of Customer

Lumberyard Sentiment Dashboard:Dealers’ Outlook for Business Over the Next 12 Months

March 5, 2025

Butterfly bar chart comparing lumberyard (n=75) and one-step distributor (n=61) sentiment: 85% of lumberyards and 89% of one-steps expect higher revenues, while 56% vs 67% say price hikes hurt.

Principia Voice of Customer

Lumberyard vs One-step Distributors Sentiments: Insights from Principia’s LBM Dealer Survey

January 22, 2025

Stacked bar chart of where lumberyards buy nine product categories: 2-step distributors lead for doors at 49% and railing at 49%, while 47% buy windows and patio doors direct from manufacturers.

Principia Voice of Customer

Lumberyard Purchasing Trends Reveal Surprising Supplier Preferences

January 8, 2025