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With strong predicted growth in the category, dealers need to make sure they’re offering a product lineup that meets the needs of both contractor and consumer.
Michael Berger LBM JOURNAL Roofing products are not particularly exciting. Compared to other lumber and building materials such as decks, windows, doors and siding that are extremely visible from the curb and offer immediate visual sizzle, roofing materials can often fail to generate consumer excitement. Still, considering that the U.S. Dept. of Commerce reported new … Continued
How Do You View Market Share?
Nearly $900 Million Commercial Waterproofing Market in North America to Grow Nearly 4% through 2019 According to Principia Consulting Report
Weather Resistant Barriers: Growing and Evolving Market
Revitalizing the Product Life Cycle: 3 Lessons Learned from Luxury Vinyl Tile Flooring
Product and Price Positioning: How Well Are You Managing One of Your Most Powerful Profit Levers?