anne-gross

Anne Gross

Senior Research Analyst


As a senior research analyst, Anne is responsible for supporting the primary and secondary research functions for both Principia’s consulting engagements and syndicated research offerings. Specific responsibilities include survey instrument design, programming, data analysis, and competitive market assessment.

Prior to joining Principia, Anne developed client-side experience with Rockline Industries, a leading manufacturer of baby wipes and coffee filters. As their Market Research Analyst, she managed a nationwide online consumer panel. Additionally, she conducted consumer home use product testing, and site & handling studies with consumer audiences.

Anne earned her BA in Biology from Ripon College. Anne has also completed continuing education course work from the Burke Institute, Dale Carnegie and the University of Wisconsin-Madison. She is currently working to complete the Principles of Market Research program from the University of Georgia.