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Principia Consulting Expands Syndicated Research Offerings for Countertops Market

Principia has introduced a new syndicated research product based on voice of the customer feedback to identify and measure how suppliers are messaging and delivering value to selected stakeholders in the countertops market. This new product—Homeowner Journey—enables building product suppliers to reexamine how they interact with all parts of the value chain. Homeowner Journey maps the … Continued